Privacy policy

Why do we have a privacy policy?

EastEads is committed to privacy for everyone who accesses the Sites. Under the Data Protection Acts of 1984 and 1998, we must comply with certain regulations which are designed to ensure that any data you provide to us is processed with due care and attention.


    Information that you provide voluntarily

    We aim to only ask for your Information where this is essential to enable us to comply with your requests. The following information may be collected about you when you use our Sites:

    1. When you register with our Sites, we request your e-mail address and you can opt to choose a user name and in some cases, specify your gender. This information allows us to recognize you in our system and to help you the best possible way and also send you information which you might request from us. When needed, you are asked to provide more information about yourself, depending on the service you expect to receive or provide to other website users.
    2. If you contact us via our Sites, we may keep a record of that email or comment.
    3. We may ask you if you wish to receive information from third parties. If you are happy for us to share your Information with other service providers, we will ask you to tick the 'opt in' box.
    4. Information collected as you use our Sites:
    5. Information, transmitted by your computer, will be collected and stored when you use our Sites. This includes your IP address, browser data, traffic and location data and information, received from cookies. Cookies are small text files they are stored by your browser onto your computer or mobile device. They are widely used in order to make websites work or work in a better, more efficient way. They can do this because websites can read and write these files, enabling them to recognize you and remember important information that will make your use of a website more convenient (eg. by remembering your user preferences).
    6. Most web browsers automatically accept cookies, but if you do not want information collected this way, you can manage the cookies. There is a simple procedure in most browsers that allows you to deny or accept the cookies feature.
    7. Details relating to your visit to our Sites and customer traffic/interaction with the Sites may be collected and monitored on an aggregate basis in order to help develop and improve our Sites for the benefit of our customers.

    1. Your Information may be used in the following ways:
      1. To register you as a user of our Sites;
      2. To identify you when you visit our Sites, including assisting you with logging you in;
      3. To provide service(s) and information to you as a user of our Sites and to notify you about changes to services and/or our Sites;
      4. To personalize the content you see based on the details given by you at registration and your activity on one or more of our Sites;
      5. Your IP address may be used to help diagnose problems with servers and to administer the Sites;
      6. For the purpose of providing you with information about any of our special offers or features of our Sites, which may be of interest to you and for related marketing purposes, unless you have withheld your consent for us to do so (e.g. by ticking the relevant boxes (for example on your registration form or in your account preferences), or if you subsequently notify us by email that you no longer wish to receive such;
      7. To ensure that content from our Sites is presented in the most effective manner; and
      8. To help administer our Sites generally.
  3. We (and/or our Affiliates) may also serve advertisements on our Sites, which we believe may be of interest to you. These advertisements may be based on certain Information about your visit to our Sites. This Information may be collected by placing cookies and other such technologies on your device.


    1. We do not rent, sell, or share your Information with third parties except to provide products or services you have requested in accordance with your permission, or under the following circumstances
      1. if we are under a duty to disclose or share your Information in order to comply with any legal obligation, or in order to enforce or apply Sites’ terms of use and/or other agreements between you and us; or
      2. To protect our rights, property or safety or other Sites’ users.
      We may also allow third party advertisers to serve advertisements on our Sites, which they believe may be of interest to you. These advertisements may be based on certain information about your visit to our Sites. This information may be collected by placing cookies and other such technologies on your device.

    2. We may provide aggregate statistics about our customers, sales, traffic patterns and related site information to reputable third-parties and to our relevant Affiliates but these statistics will not include personally identifying Information.

    1. By using our Sites and submitting Information, you consent to:
      1. the collection and use of your Information by us as described in this Privacy Policy;
      2. As a user of our Sites, on a very rare occasion, you may receive our free email messages, based on your preferences and browsing behaviour. If you do not wish to receive these emails, you have the option to opt out at any time by contacting us.
    2. You have the right at any time to ask us not to use your Information for marketing purposes. If you do not wish to receive such communications, please email us at [[email protected]].
    3. If you have any queries about how to use the mailing preference system, please email us at [[email protected]].

    1. Security is very important to us. Appropriate security measures are in place to protect the confidentiality of your Information whilst it is retained on our servers. We limit access to your Information to those who we believe reasonably need to come into contact with that Information in order to carry out their jobs. We have physical, electronic, and procedural safeguards that comply with our legal obligations to protect your Information.
    2. Where you have a username/password which enables you to access certain parts of our Sites, you are responsible for keeping this username/password confidential and we recommend that you do not share your username/password with anyone. You are responsible for all activity undertaken using your username/password. We recommend that you notify us of any unauthorised use of your username/password.
    3. Whilst we take the security of your Information seriously, no data transmission over the Internet or information storage technology can be guaranteed to be 100% secure. We continue to evaluate and implement enhancements in security technology and practices, however, we can only take steps to help reduce the risks of unauthorised access.
  8. Our Sites contains links to, or advertisements which link to other websites, owned and operated by our Affiliates or by third parties. These websites will have their own policies that will govern any contacts you make on the site and any use of personal information you submit whilst visiting these sites. Please check the policies of the third party websites before contracting with and/or submitting any personal information to the websites. Please also check the privacy policies on our Affiliate's website(s) as these may differ in some respects from our Privacy Policy. We do not accept any responsibility or liability for the policies or the privacy practices of such website(s). No link from our Sites to any organization, company or person shall imply any approval or warranty as to the standing and capability of any such organizations, company or individual on our part. We are not responsible for, and shall not be liable for, the content of any third party advertisements nor the content of any third party websites linked to via these Sites. Your use of third party websites is at your own risk.

  10. Our Sites includes areas which are accessible by the general public and may be indexed by external search engines and displayed in search results. You should exercise caution if you choose to disclose any Information on our Sites and you should be aware that this Information may remain indefinitely on our Website(s). Our other users may also be able to view this Information. You are solely responsible for any personal Information that you disclose and disseminate on our Sites. If you have any concern about any of your Information you have posted please email us at [[email protected]].


    1. We aim to keep any personal Information we hold up to date, accurate and error free. You can edit your Information, including your marketing preferences at any time. Please help us to keep your Information accurate and up to date by notifying us of any relevant changes in the Information we hold about you by updating your details there. You can also ask us to correct any Information we hold about you. In your request, please specify which Information is inaccurate, and what corrections you want us to make. You can contact us for these purposes at [[email protected]]
    2. We reserve the right to send you certain communications, such as service announcements and administrative messages and other communications relating to our service, without offering you the opportunity to opt out of receiving them.
  13. We may amend this Privacy Policy from time to time (including if necessary as a result of development of our Sites, changes to technologies, legal or regulatory changes etc). If we change this Privacy Policy we will post the changes on this page so that you will be aware of them. We may also e-mail you should we make any material changes to the Privacy Policy. Your continued use of our Sites after any such changes will constitute your acceptance of the updated Privacy Policy. If you do not wish to accept the revised Privacy Policy, you must not use or access (or continue to use or access) our Sites. Please do regularly check our Sites to determine if the Privacy Policy has been updated and to review those changes before deciding whether or not to access (or continue to access) our Sites.

  15. Questions, comments and requests regarding this Privacy Policy or our practices relating to use of your Information are very welcome and should be emailed to [[email protected]] IMPORTANT: If for any reason you believe your Information has been compromised, please report the incident to us immediately.